January 16, 2026
PHOTOS
The brand new Apple Sainte‑Catherine opens right now in Montreal
The reimagined retailer displays Apple’s dedication to downtown Montreal, reviving a historic constructing and doubling in dimension
Immediately, the brand new Apple Sainte-Catherine opens its doorways for purchasers in a reimagined area. Located in a historic constructing on the colourful nook of Sainte-Catherine Avenue West and Rue de la Montagne, Apple Sainte-Catherine greater than doubles the scale of the shop’s earlier location, increasing Apple’s presence in downtown Montreal. The shop showcases Apple’s improvements in services whereas inviting clients to expertise best-in-class help from extremely educated Apple Specialists in a superbly redesigned area.
“For practically 20 years, we’ve been proud to be a part of the downtown Montreal neighborhood, whose spirit of creativity and innovation continues to encourage us,” mentioned Deirdre O’Brien, Apple’s senior vp of Retail and Folks. “We’re extremely excited to construct on this long-standing relationship and create a vacation spot the place our clients can expertise the perfect of Apple, from our progressive merchandise to the skilled care and help of our superb staff.”
Apple Sainte-Catherine has been thoughtfully designed to create an inviting area the place everyone seems to be welcome. The shop presents different tables and seating heights, in addition to entry routes that give wheelchair customers more room to navigate. The façade of the shop blends historic Saint-Marc stone from Quebec with native granite, whereas native copper artisans extensively restored the cornice that tops the constructing.
Towards the again of the shop, the devoted Apple Pickup space makes it simple for purchasers to make a purchase order on the Apple Retailer on-line and accumulate their merchandise in retailer at a time that’s handy for them, whereas the Genius Bar gives help from trusted Apple Specialists. Prospects may also obtain help that’s solely obtainable at Apple retail, together with customized purchasing classes with Apple Specialists, versatile month-to-month financing choices, aggressive trade-in values, and skilled steerage.
With free Immediately at Apple classes, individuals can learn to body a shot, edit a video, or get began with Apple Intelligence on iPhone, iPad, and Mac. Immediately at Apple additionally presents classes that train the fundamentals of utilizing assistive applied sciences and options comparable to VoiceOver on iPhone and iPad.
At Apple Sainte-Catherine, the practically 200-person staff of extremely educated Specialists collectively converse dozens of languages. They’re able to welcome clients and share new ideas to assist them benefit from their units.
To rejoice the opening, Montreal-based illustrator and designer Catherine Potvin will likely be main reside artwork demos on iPad on Friday, January 16, and Saturday, January 17. At choose instances on each days, clients can obtain an illustration from Potvin drawn on their Apple retail luggage.
Apple has operated in Canada for greater than 40 years and at present has 28 retail shops throughout the nation, together with 5 in Quebec. Prospects are inspired to take a inventive journey throughout Quebec by exploring movie, TV, music, books, podcasts, and apps created regionally; take heed to a curated Apple Music Sainte-Catherine playlist; and join Immediately at Apple classes.
Press Contacts
Neema Mungai
Apple
Apple Media Helpline
