March 24, 2026
UPDATE
Introducing Apple Enterprise — a new all‑in‑one platform for companies of all sizes
Apple Enterprise combines built-in cellular machine administration, enterprise e mail and calendar companies with customized area help, and a strong new choice to succeed in native prospects
Apple at present introduced Apple Enterprise, a brand new all-in-one platform that features key companies corporations have to effortlessly handle units, attain extra prospects, equip group members with important apps and instruments, and get help from specialists to run and develop effectively and securely. Apple Enterprise options built-in cellular machine administration, serving to companies simply configure worker teams, machine settings, safety, and apps with Blueprints to shortly get began. As well as, prospects can now arrange enterprise e mail, calendar, and listing companies with their very own area title for seamless and elevated communication and collaboration. And Apple Enterprise might help hundreds of thousands of corporations develop their attain and join with native prospects throughout Apple Maps, Mail, Pockets, Siri, and extra, together with a brand new choice coming this summer season that may allow companies within the U.S. and Canada to position native adverts in Maps throughout key search and discovery moments. Apple Enterprise can be accessible beginning Tuesday, April 14, in additional than 200 nations and areas.1
“Apple Enterprise is a major leap ahead in our decades-long dedication to serving to corporations of all sizes leverage the ability of Apple services to run and develop,” mentioned Susan Prescott, Apple’s vice chairman of Enterprise and Schooling Advertising. “We’ve unified Apple’s strongest enterprise choices into one easy, safe platform, delivering key options for organizations in each stage and sector, together with built-in machine administration, collaboration instruments, and extra methods to succeed in new prospects. We are able to’t wait to see how Apple Enterprise helps corporations spend extra time specializing in what they love and connecting deeply with their communities.”
Constructed-In Cell Gadget Administration
Apple Enterprise gives built-in cellular machine administration (MDM), facilitating a complete view of a corporation’s Apple units, settings, and extra from a single interface. Beforehand accessible as a subscription inside Apple Enterprise Necessities within the U.S., Apple Enterprise is designed to make IT straightforward — together with for small companies with out devoted IT sources. Apple Enterprise contains new Blueprints to simply arrange units with preconfigured settings and apps, guaranteeing consistency and safety and enabling zero-touch deployment for workers, in order that new Apple merchandise are able to exit of the field.2
Apple Enterprise contains choices to buy upgraded iCloud storage and help with AppleCare+ for Enterprise, and a companion Apple Enterprise app will permit staff to put in apps for work, view colleague contact info, and request help whereas on the go.3
Apple Enterprise expands the supply of Apple Enterprise Supervisor to greater than 200 nations and areas, and helps extra machine administration options, together with:
- Managed Apple Accounts: Firm knowledge stays safe whereas worker knowledge stays non-public, with cryptographic separation of labor and private knowledge on units. Apple Enterprise allows automated Managed Apple Account creation for brand new staff via integration with an id service supplier, together with Google Workspace, Microsoft Entra ID, and extra.
- Worker administration: Create person teams by perform or group to assign apps and roles. Organizations also can create customized roles to handle entry precisely the way in which they need.
- App distribution: Simply purchase and distribute apps to staff and groups via the App Retailer.
- Admin API: Simplify giant deployments with API entry to machine, person, audit, and MDM service knowledge.
New Methods to Handle Productiveness and Collaboration
Apple Enterprise introduces totally built-in e mail, calendar, and listing companies which can be designed to make it seamless to begin a brand new enterprise with an expert id. Companies can deliver their very own customized area title or buy a brand new one via Apple Enterprise, serving to founders elevate communication and collaboration. These companies streamline operations, with scheduling instruments like calendar delegation and a built-in firm listing to make it straightforward for workers to attach with person teams and customized contact playing cards.
Enhanced Discoverability in Apple Maps
On daily basis, customers select Apple Maps to find and discover locations and companies round them. Starting this summer season within the U.S. and Canada, companies could have a brand new option to be found through the use of Apple Enterprise to create adverts on Maps. Adverts on Maps will seem when customers search in Maps, and might seem on the prime of a person’s search outcomes based mostly on relevance, in addition to on the prime of a brand new Urged Locations expertise in Maps, which can show suggestions based mostly on what’s trending close by, the person’s latest searches, and extra. Adverts can be clearly marked to make sure transparency for Maps customers.
Adverts on Maps builds on Apple’s broader privacy-first strategy to promoting, and maintains the identical privateness protections Maps customers get pleasure from at present. A person’s location and the adverts they see and work together with in Maps aren’t related to a person’s Apple Account. Private knowledge stays on a person’s machine, isn’t collected or saved by Apple, and isn’t shared with third events. When Apple Enterprise is offered in April, companies might want to first declare their location on Maps. As soon as adverts on Maps is offered, companies will be capable to entry a totally automated expertise of making adverts via Apple Enterprise in just a few easy steps. Present Apple Adverts advertisers and businesses will even have the choice to e book adverts via their current Apple Adverts expertise, which can supply extra customization choices for his or her advert campaigns.
Model and Location Options in One Handy Place
Model administration instruments beforehand accessible in Apple Enterprise Join will now be accessible via Apple Enterprise, making it simpler than ever for companies to arrange and handle how their model and areas seem throughout Apple companies and apps.
- Model profiles: Handle model title, brand, and key particulars constantly throughout Apple Maps, Pockets, and different options and apps.
- Wealthy place playing cards: Customise with pictures, detailed location info, hours, and different helpful particulars that show throughout Apple Maps, Safari, Highlight, and extra.
- Showcases and customized actions: Spotlight offers, particular gives, new merchandise, or seasonal objects on place playing cards in Maps. Add customized actions like order or reserve to direct prospects to a most well-liked web site or app.
- Location insights: Achieve precious insights into how prospects uncover and work together with companies on Maps, together with search, views, and faucets on actions.
- Branded communications: Show branding prominently within the Mail app and on iCloud Mail to extend consciousness. Branding will show with tracked orders in Pockets for a extra recognizable buyer expertise.
- Faucet to Pay on iPhone: Construct belief by displaying a model brand and title on the cost display when accepting funds instantly on iPhone.
Pricing and Availability
- Beginning April 14, Apple Enterprise can be accessible as a free service within the U.S. and 200+ nations and areas to new and current customers of Apple Enterprise Join, Apple Enterprise Necessities, and Apple Enterprise Supervisor. For extra info, go to enterprise.apple.com/preview.
- Adverts on Apple Maps can be accessible to companies beginning this summer season within the U.S. and Canada. Adverts will seem within the Maps app on iPhone and iPad. For extra info, go to adverts.apple.com/maps.
- Apple Enterprise Necessities, Apple Enterprise Supervisor, and Apple Enterprise Join will now not be accessible as soon as Apple Enterprise launches. Enterprise Necessities prospects will now not be charged their month-to-month service price for machine administration after April 14. Current Enterprise Join knowledge — together with claimed areas, place card info, pictures, group info, account particulars, and extra — will mechanically migrate to Apple Enterprise at launch.
- The Apple Enterprise companion app, together with e mail, calendar, and listing options, would require iOS 26, iPadOS 26, or macOS 26.
- Clients within the U.S. should buy extra iCloud storage as much as 2TB per person, beginning at $0.99 per person per 30 days. AppleCare+ for Enterprise protection is offered per machine or per person, beginning at $6.99 per 30 days, or $13.99 per 30 days per person for as much as three units.
- Apple Enterprise is offered globally; sure options could also be accessible in choose nations and areas. See enterprise.apple.com/preview for extra particulars.
- Zero-touch deployment is offered when units are bought via Apple or Apple Licensed Resellers.
- Further iCloud storage and AppleCare+ for Enterprise can be found as extra paid choices.
Press Contacts
Jessica Reeves
Apple
Heather Norton
Apple
Will Davis
Apple
Apple Media Helpline
