Many advisors I converse with have purchasers who need extra customized funding suggestions. Mutual fund and exchange-traded fund (ETF) portfolios primarily based on a broad funding goal and danger tolerance received’t lower it. That’s once I counsel a direct indexing answer as a substitute. It’s a extremely customizable funding technique that allows advisors to handle portfolios in a fraction of the time it as soon as took, permitting them to construct scale and effectivity—and in the end profitability—into their observe.
What Is Direct Indexing?
Direct indexing options are complete methods aimed toward serving to advisors handle shopper investments with higher precision, confidence, and after-tax alpha. They’re varieties of individually managed accounts (SMAs) that spend money on the person securities of a broad market index, such because the S&P 500. Purchasers can see which securities they’re invested in, whereas advisors can exclude sure tickers, sectors, or industries. This permits higher customization and alignment with targets, a characteristic that’s unavailable in pooled autos reminiscent of mutual funds or ETFs.
Hear from my colleague, Sarah Quinn, about the advantages Commonwealth’s Customized Indexing answer can carry to your purchasers and your online business.

The Direct Indexing Distinction
One of many greatest benefits of direct indexing is that the majority expertise platforms working this technique can routinely harvest tax losses, a course of that’s tough to attain at scale when finished manually. In contrast to mutual funds or ETFs, which permit particular person traders to tax-loss harvest solely in a down market, with direct indexing you may harvest losses in any underperforming safety with out considerably altering the portfolio’s allocation. Contemplating that, on common, 43 p.c of shares within the Russell 3000 Index had destructive returns yearly between 2013–2023,* this may present substantial tax financial savings to purchasers.

Different tax methods usually used with direct indexing embody:
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Tax transitioning. Transfer securities right into a mannequin in-kind, after which systematically promote property and purchase into the mannequin over time with out exceeding a capital beneficial properties finances.
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Tax overlay. Search to reduce the tax impression on a shopper’s portfolio by leveraging methods reminiscent of tax-loss harvesting, acquire/loss matching, and deferring short-term beneficial properties.
The Preferrred Shopper Profile
The wide-ranging advantages of direct indexing make it a viable funding technique for purchasers with various targets throughout the wealth spectrum. However, to present you an concept of who might profit most, I’ve gathered just a few situations from advisors I’ve labored with lately:
Commonwealth’s Managed Accounts Answer
Right here at Commonwealth, our Funding Administration and Analysis group manages our Most popular Portfolio Providers (PPS)® Choose platform, providing greater than 100 portfolio fashions. You’ll be able to select from a various vary, together with energetic, passive, revenue, different, tax-aware, sustainable, and 10 direct-indexing options. This allows you to create the precise portfolio to your purchasers whereas saving beneficial time by outsourcing administrative duties, reminiscent of due diligence, buying and selling, and rebalancing.
Do Extra for Your Purchasers in Much less Time
Your purchasers are the lifeblood of your agency. To remain aggressive, you’ll seemingly must transcend the standard function of funding supervisor to offering monetary, property, retirement, and tax planning providers as effectively. This will add vital time to your day if not managed correctly. By tapping into progressive methods like direct-indexing options, you’ll ship a greater expertise for purchasers whereas guiding them on their journey to monetary freedom. And, you’ll acquire again beneficial time wanted to tackle extra purchasers and develop your online business.
* Supply: Orion.
Investments are topic to danger, together with the lack of principal. Some investments and techniques aren’t appropriate for all traders, and there’s no assure that any funding purpose might be met. Previous efficiency isn’t any assure of future outcomes.
PPS Choose Customized Indexing methods permit purchasers to create personalized portfolios that search to intently monitor a market index whereas tailoring the investments to their distinctive preferences primarily based on components reminiscent of danger tolerance, time horizon, and tax concerns. These methods embody tax-loss harvesting, which seeks to scale back taxes by promoting an funding at a loss to offset capitals beneficial properties or abnormal revenue. The unique holding is changed with one other safety (“alternative safety”) designed to take care of the portfolio’s publicity to the market.
PPS Choose Customized Indexing methods are topic to sure dangers, together with portfolio monitoring error, which is a portfolio’s deviation from the efficiency of the goal market index. This may be brought on by the technique’s consultant sampling methodology and shopper portfolio customization. Tax-loss harvesting can have unintended tax penalties and there could also be greater charges or prices related to a alternative safety. There is no such thing as a assure {that a} favorable tax final result might be achieved.
This materials is offered for informational functions solely and doesn’t represent tax recommendation. Please seek the advice of a tax or authorized skilled relating to your particular person circumstances earlier than deciding to speculate. Commonwealth doesn’t present tax or authorized recommendation.
