Key takeaways
- The buying and selling system has lengthy been tilted in favor of huge institutional traders.
- Betterment’s custom-built buying and selling platform was designed to alter that, harnessing the collective energy of our clients.
- We pool your orders with different clients’ to unlock the sort of bulk-order pricing huge buying and selling desks take as a right.
- The consequence: Betterment clients, whether or not you self-direct or automate your investing, get a fairer shake out there.
For on a regular basis traders, the mechanics of buying and selling haven’t at all times resulted in a good battle.
That’s as a result of markets are likely to reward dimension and velocity. Giant institutional traders—assume hedge funds, pension funds, endowments—commerce in monumental quantity. And once you routinely present up with huge buying and selling orders, you are likely to get preferential remedy.
These privileges get even greater throughout bouts of volatility, or when buying and selling exercise is skinny and consumers and sellers are tougher to search out. Should you’re a solo investor wading into these waters, you are swimming upstream. Betterment’s buying and selling platform, nevertheless, was designed to harness the collective energy of our clients. Here is how.
We set worth guardrails in your commerce, so market chaos doesn’t price you
One of many key elements of our buying and selling execution methodology is the kind of order we use to execute your trades.
In lots of circumstances, Betterment makes use of marketable restrict orders, which set a worth ceiling (or flooring) for each commerce. They’re designed to execute or “fill” shortly, however will not do it at a worth worse than the restrict. It is a guardrail that retains the market’s momentary chaos from working in opposition to you.
Restrict orders are one of many instruments we use in pursuing “greatest execution,” a regulatory commonplace that requires us to hunt essentially the most favorable phrases moderately accessible in your commerce.
Your commerce packs an even bigger punch—as a result of it isn’t alone
It’s a well-recognized idea for anybody who’s stepped foot in a Costco. When a vendor is aware of you are ordering at quantity, they’re extra motivated to provide you their greatest worth. The identical logic applies in buying and selling.
Betterment aggregates clients’ orders, combining comparable buys (or sells) of the identical safety earlier than sending them to market as a single, bigger order. The essential cutoff is mostly 100 shares or extra of any given inventory or fund. These orders are generally known as “spherical” heaps, the usual unit of buying and selling that exchanges and market makers prioritize.
Any order smaller than 100 shares, on the flip facet, is mostly thought-about an “odd” lot. The issue is solo traders wrestle to provide you with good “spherical” heaps on their very own, they usually find yourself paying extra consequently.

How rather more? A 2021 evaluation of greater than 3 billion U.S. fairness trades discovered that odd lot orders, even these falling only one share wanting 100, skilled roughly 10% much less worth enchancment than spherical heaps. For a preferred, heavily-traded fund like VTI, that may quantity to hundreds of {dollars} in misplaced good points over many years.1
1Instance for illustrative functions solely, primarily based on internally-derived simulations that mirror market habits in line with the cited peer-reviewed analysis. It doesn’t characterize precise efficiency.
By banding your order along with the same orders of different Betterment clients, we cross the round-lot threshold extra typically, which typically results in higher pricing.
It’s essential to notice, nevertheless, that we do not delay your commerce to chase a spherical lot. We mixture when shopper orders naturally line up, and execute after they do not.
Much less predictable buying and selling home windows assist you to keep one step forward
Excessive-frequency merchants have made an business of being first. By waiting for indicators out there, like a sudden uptick in purchase orders for a selected inventory, they’ll race in forward of you, purchase what you have been about to purchase, and try and flip it for a revenue earlier than your commerce even clears.
It is precisely the type of systemic drawback our custom-built buying and selling know-how works to assist decrease.
When orders are despatched to market the moment they’re positioned, they’ll sign intent to anybody watching. Betterment, in contrast, batches orders into scheduled commerce home windows all through the day, and we differ these home windows throughout most of our buying and selling exercise. No predictable sample means no simple goal.
This additionally works hand-in-hand with our bundling technique above: the home windows give us time to mixture orders earlier than sending them to market, making round-lot thresholds extra attainable.
There are at all times exceptions, after all. When timing is essential, like with day-end orders, we execute no matter heaps are prepared, odd or spherical, relatively than look forward to the subsequent day. Costs can and do transfer whereas the market is closed, which is why we attempt to course of sure orders earlier than the bell.2
Commerce with confidence at Betterment
Exhibiting as much as market as a solo investor may be tough. You’re a small fish in a really huge pond. That’s the place Betterment is available in. Whether or not you self-direct your investing or enlist our automated tech for assist, you profit from our custom-built buying and selling platform. It swimming pools your trades each time attainable, units worth guardrails, and chooses the second intentionally. All so your commerce will get a fairer shake, and also you get extra freedom to take a position as you see match.
